{"created":"2023-06-19T09:47:01.445781+00:00","id":1467,"links":{},"metadata":{"_buckets":{"deposit":"b1faaf5c-3f78-4b7a-8713-7151dea37fb4"},"_deposit":{"created_by":17,"id":"1467","owners":[17],"pid":{"revision_id":0,"type":"depid","value":"1467"},"status":"published"},"_oai":{"id":"oai:shukutoku.repo.nii.ac.jp:00001467","sets":["172:184"]},"author_link":["2810","2811"],"item_2_biblio_info_12":{"attribute_name":"書誌情報","attribute_value_mlt":[{"bibliographicIssueDates":{"bibliographicIssueDate":"2010-03-01","bibliographicIssueDateType":"Issued"},"bibliographicIssueNumber":"2","bibliographicPageEnd":"94","bibliographicPageStart":"83","bibliographicVolumeNumber":"14","bibliographic_titles":[{"bibliographic_title":"国際経営・文化研究"},{"bibliographic_title":"Cross-cultural business and cultural studies","bibliographic_titleLang":"en"}]}]},"item_2_description_11":{"attribute_name":"抄録(英)","attribute_value_mlt":[{"subitem_description":"Digital signage marketing has been spreading rapidly as a new communication tool. More consumer goods marketers have taken in to this medium to effectively reach their target audiences. Digital signages are the electronic display device that is connected to a network. Through network information are transmitted to the device placed in stores, public spaces and transportation.\nCurrently focused in healthcare, \"Disease control awareness TV\" is installed in the waiting room of the medical institution, and the number of the devices is 1,100 or more as of November 2009. This medium currently commands a monthly viewership of more than four million. \"Disease control awareness TV\" continues to grow in popularity as an advertising tool in DTC Marketing as it has been proven effective to raise awareness for diseases and encouraged medical check-ups to patients whilst in waiting rooms.\nThis fact sheet based on a survey of doctors and patients presents the current position of the Digital signage market, \"Disease control awareness TV\" and its future growth potential.","subitem_description_type":"Other"}]},"item_2_description_15":{"attribute_name":"表示順","attribute_value_mlt":[{"subitem_description":"10","subitem_description_type":"Other"}]},"item_2_description_8":{"attribute_name":"記事種別(日)","attribute_value_mlt":[{"subitem_description":"研究ノート","subitem_description_type":"Other"}]},"item_2_source_id_1":{"attribute_name":"雑誌書誌ID","attribute_value_mlt":[{"subitem_source_identifier":"AA11169031","subitem_source_identifier_type":"NCID"}]},"item_2_source_id_19":{"attribute_name":"ISSN","attribute_value_mlt":[{"subitem_source_identifier":"13431412","subitem_source_identifier_type":"ISSN"}]},"item_2_text_6":{"attribute_name":"著者所属(日)","attribute_value_mlt":[{"subitem_text_value":"淑徳大学国際コミュニケーション学部"}]},"item_2_title_3":{"attribute_name":"論文名よみ","attribute_value_mlt":[{"subitem_title":"デジタル サイネージ コウコク ノ ゲンジョウ ト イリョウ ブンヤ エノ オウヨウ"}]},"item_creator":{"attribute_name":"著者","attribute_type":"creator","attribute_value_mlt":[{"creatorNames":[{"creatorName":"古川, 隆"},{"creatorName":"フルカワ, タカシ","creatorNameLang":"ja-Kana"}],"nameIdentifiers":[{}]},{"creatorNames":[{"creatorName":"Furukawa, Takashi","creatorNameLang":"en"}],"nameIdentifiers":[{}]}]},"item_files":{"attribute_name":"ファイル情報","attribute_type":"file","attribute_value_mlt":[{"accessrole":"open_date","date":[{"dateType":"Available","dateValue":"2018-02-09"}],"displaytype":"detail","filename":"SSC-JA2010-01402-010.pdf","filesize":[{"value":"2.6 MB"}],"format":"application/pdf","licensetype":"license_note","mimetype":"application/pdf","url":{"label":"SSC-JA2010-01402-010.pdf","url":"https://shukutoku.repo.nii.ac.jp/record/1467/files/SSC-JA2010-01402-010.pdf"},"version_id":"c8873239-8bbb-4b3a-a5d0-a938c5d63d9b"}]},"item_keyword":{"attribute_name":"キーワード","attribute_value_mlt":[{"subitem_subject":"デジタルサイネージ","subitem_subject_scheme":"Other"},{"subitem_subject":"疾患啓発","subitem_subject_scheme":"Other"},{"subitem_subject":"受診促進","subitem_subject_scheme":"Other"},{"subitem_subject":"DTCマーケティング","subitem_subject_scheme":"Other"},{"subitem_subject":"医療機関サイネージ","subitem_subject_scheme":"Other"}]},"item_language":{"attribute_name":"言語","attribute_value_mlt":[{"subitem_language":"jpn"}]},"item_resource_type":{"attribute_name":"資源タイプ","attribute_value_mlt":[{"resourcetype":"departmental bulletin paper","resourceuri":"http://purl.org/coar/resource_type/c_6501"}]},"item_title":"デジタルサイネージ広告の現状と医療分野への応用","item_titles":{"attribute_name":"タイトル","attribute_value_mlt":[{"subitem_title":"デジタルサイネージ広告の現状と医療分野への応用"},{"subitem_title":"Current position of the Digital signage market and application to the medical field","subitem_title_language":"en"}]},"item_type_id":"2","owner":"17","path":["184"],"pubdate":{"attribute_name":"公開日","attribute_value":"2018-02-09"},"publish_date":"2018-02-09","publish_status":"0","recid":"1467","relation_version_is_last":true,"title":["デジタルサイネージ広告の現状と医療分野への応用"],"weko_creator_id":"17","weko_shared_id":-1},"updated":"2023-06-19T10:08:16.216691+00:00"}